Ecommerce has eclipsed nonstore retailing in asia pacific, with urban consumers shifting from bulk purchases. Asia is the farthest down the ecommerce maturity curve. Revenue is expected to show an annual growth rate cagr 20192023 of 10. Message for southeast asias brickandmortar retailers. These were the mostused ecommerce apps in southeast asia in q3.
China alone is the largest ecommerce market in the world. Not only does south korea have asias third biggest ecommerce market, it is also one of the most progressive online retail markets both in asia and worldwide. According to a report by iresearch 4 platforms have a market share. Regarding singapore, it contains the regions most advanced ecommerce market, the largest b2c ecommerce share of total retail sales, and the highest internet penetration. Few companies like photobook malaysia started in 2005 with a seed fund of rm1. In asiapacific, techsavvy consumers have already embraced the convenience of online shopping.
Compelling opportunities and important challenges for the future of ecommerce in southeast asia. However, ecommerce in the grocery sector is a challenge. This statistic presents the ecommerce market share of leading eretailers worldwide in 2017. An indepth look at local ecommerce markets for six of southeast asia s largest economies. Just like amazon, flipkart first sold books, but it quickly started offering. The b2c ecommerce market size was valued at usd 2,724. Share of online sales in this category is low because most people, for a host of reasons, prefer to buy food in brickand. Chinas ecommerce market offers a glimpse to the future of global retailing. Top 10 ecommerce sites in singapore 2019 with welldeveloped infrastructures and a high income, digitallysavvy population, singapore is a very mature market for ecommerce.
Indonesia, malaysia, the philippines, singapore, thailand, and vietnam. Market volume of the ecommerce sector in germany from 2006 to 2020. Amazon to take almost 50 percent of us ecommerce market. Ecommerce share of total retail sales across asiapacific in 2017. Ecommerce logistics market size, share, service providers. Ecommerce market which boomed economic growth in bangladesh. Several global and regional websites are fighting tooth and nail for market share. In indonesia, tokopedia, which has a web traffic market share of 25 per cent, was the most visited ecommerce website, followed by shopee, which has a 22 per cent market share.
Asia is the worlds largest ecommerce marketplace and continues to grow rapidly. But has slowly been advancing on its largest competition. Several global and regional websites are fighting tooth and nail for market share, with some local players using their weight in singapore as a foothold to expand abroad. Southeast asia s top ecommerce platforms and retailers. Amazon sees in brazil continentsize profits and problems. China, today, is characterised by mobilefirst consumer behaviour, vibrant social commerce adoption, and a. Ecommerce is so popular today in china that 79% of. Sheji ho contributor sheji ho is the group cmo of acommerce. An example of brands who targeted this new group of.
Alibaba and amazon are in an ecommerce cold war for asia. The growth of ecommerce in southeast asia bloomberg. Ecommerce is an exciting way of conducting businesses and buying products or services. Asia pacifics share of global retail ecommerce sales, in %, 2019f. Driven by a relatively high internet penetration rate, the ecommerce market in malaysia is going from strength to strength and is. The jingdong group formerly 360buy, a wellknown player in chinas ecommerce market, has also been developing its ebook presence. Ecommerce companies could soon be eating your lunch.
Its a battle that will likely span decades, and in the next few years, be most. This statistic shows the ecommerce market value in singapore from 2014 to 2015, with a forecast from 2016 to 2020. The fast growing ecommerce market in the country will touch usd 84 billion in 2021 from usd 24 billion in 2017 on account of a healthy growth in organised retail. These were the mostused ecommerce apps in southeast asia. Embracing the ecommerce revolution in asia and the pacific. And while your weekly grocery shop or a book order might seem to have changed little in recent years, there is great innovation in ecommerce. Mercadolibre, for instance, the ecommerce leader that first began in argentina and modeled itself after ebay, has been in brazil for 19 years. Methodology of our malaysia b2c ecommerce market 2015 report in this country report, major trends in the b2c ecommerce market, sales figures, b2c ecommerce share of.
You think asia lags behind other continents if we take digital lifestyle into consideration. We can also conclude that luxury ecommerce market in china is evolving and that this industry will mature in 2018. That means amazon is expected to capture nearly half of the u. In 2018, the percentage of consumers who made at least one purchase online. Thats according to a recent study by ubs, which showed the.
In line with indonesias promising ecommerce market supported by rising internet penetration, rising smartphone penetration and per capita gdp growth in southeast asias largest economy. Electronic commerce, in a broad sense, is the use of computer networks to improve organizational performance. Its no secret that amazon is dominant in ecommerce. Asiapacific is the global leader in b2c ecommerces share of total retail sales, ahead of regions such as western europe and north america. The ecommerce market encompasses the sale of physical goods via a digital channel to a private end user b2c. Flipkart has over 100 million registered users and 43% share of the entire indias ecommerce market.
Six of the top 10 fastestgrowing ecommerce countries in 2019 hail from the asiapacific region, led by india and the philippines at more than 30% growth and rounded out by china, malaysia. In 2019, asiapacifics e commerce sales are projected to increase by onequarter, helping. Digital commerce 360retail formerly internet retailer. Digital commerce 360retail, formerly internet retailer, is the leading source for ecommerce news, strategies and research. Our 2020 asia report include trends, statistics, opportunities, sales data, market share, segmentation projections on the ecommerce market. The asia and pacific region holds the largest share of. Prnewswire the asiapacific b2c ecommerce market 2019. Its hard to fathom, but china only recently surpassed the us in ecommerce sales in 20 for the first time. Methodology of our singapore b2c ecommerce market 2015 report in this country report, major trends in the b2c ecommerce market, sales figures, b2c ecommerce share of. Guide to understanding the ecommerce market in china. The global retail ecommerce market is expected to witness high growth during the forecast period, favored by growing digital dependency and convenient online shopping channels. The kindle ereader, the companys first consumer electronics device when it was released in 2007, became a digital marketplace designed to build off the companys base of book lovers.
But despite this being common knowledge, the most recent data behind the explosion in amazons market position is still stunning to behold. Malaysias ecommerce market goes from strength to strength. More posts by this contributor alibabas trojan horse for southeast asia 10 trends that will shape southeast. In 2014, analysys international enfodesk reported that accounted for just 17. The most important ecommerce battle in the world right now is between alibaba and amazon. Electronic commerce or ecommerce in southeast asia is the buying and selling of products. Forget china, theres an ecommerce gold rush in southeast.
Do you feel the asian ecommerce market would never be able to give a sturdy. Increasing profitability, gaining market share, improving customer. Shopee, lazada and tokopedia were the mostused ecommerce. There are safety concerns involved, yes, but with proper verifications, it can be. B2c ecommerce market size, share global industry report.
1477 398 1516 1508 349 533 1307 686 181 1509 967 969 1350 143 1443 1118 984 1530 366 597 653 683 1167 303 801 356 846 758 1470 265 637 852 1227 435 566 495 1078 1476 698 963 1499 1143 1430 450 318 1041 607 1102